They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.


Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.


HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now
IMPACT Trademarks

Every six months, you'll be able to stay up to date on the latest tactics, brush up on the core principles, and connect with other They Ask, You Answer professionals. Don't miss out on the chance to be inspired by what's possible with They Ask, You Answer in your business.

IMPACT Trademark Logos

Here at IMPACT, we love collaboration and believe strongly in the power of partnerships. While we do have some of our brand assets trademarked, we don't want that to discourage our partners, clients, supporters or sponsors from mentioning, promoting or marketing IMPACT. In that spirit, the guidelines below are intended simply to protect our intellectual property and ensure that our trademarked properties are used in a way that supports our brand. If you have any questions or concerns about whether or how you may use them, please reach out to us. We'd love to talk with you!


Trademark Usage Guidelines

Whether you want to become a marketing consultant or scale your existing marketing business, the IMPACTs Mastery Program will help guide you there.IMPACT is one of the most trusted names in marketing. Created by Bob Ruffolo, IMPACT has helped thousands of business leaders clarify their message. And the results are incredible. Most businesses are doubling, tripling and even quadrupling their revenue while spending less.Every day, hundreds of people discover the power of the They Ask, You Answer Framework through the bestselling book They Ask, You Answer. After reading the book, you will want to work with a trusted Guide who can implement this game-changing frameworks into their business.